Adopción de la tecnología Blockchain en turismo: modelo conceptual basado en teoría fundamentada

Autores/as

  • Inessa Tyan Universidad de Málaga
  • Mariemma Yagüe Institute of Tourism Intelligence and Innovation, University of Malaga Malaga, Spain
  • Antonio Guevara-Plaza Eurecat, Centre Institute of Tourism Intelligence and Innovation, University of Malaga Malaga, Spain

Palabras clave:

Adopción de blockchain, blockchain, turismo, teoría fundamentada

Resumen

Este estudio trata de avanzar la investigación sobre blockchain en turismo, y contribuir a elevar el nivel de conocimiento sobre la adopción de la tecnología blockchain en el sector turístico. Como metodología de investigación se ha aplicado la revisión bibliográfica basada en el método de la teoría fundamentad. Basándose en dicha revisión bibliográfica, se ha desarrollado un modelo conceptual para la adopción de la tecnología blockchain en turismo, definiendo las condiciones intermedias, casuales y contextuales que tienen efecto en la adopción de blockchain y han delimitado las consecuencias de la adopción de blockchain en el sector turístico. Esta investigación contribuirá a la literatura sobre la adopción de blockchain en el turismo y dará respuestas a los profesionales de la industria sobre cómo se puede adoptar esta tecnología innovadora y si vale la pena invertir o no.

Citas

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2021-12-19

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