Una investigación etnográfica hacia las influencias y el comportamiento en las elecciones alimentarias de los turistas a largo plazo en la Malasia urbana




Palabras clave:

Food Consumption Behaviour, Long-Term Tourists, Educational Tourist, International Students, Qualitative Research, Ethnography


A pesar de su importancia, los hábitos alimentarios de un individuo en un lugar extranjero no han recibido la atención adecuada en la investigación asiática. La mayoría de los estudios anteriores se basaron en los EE. UU. Y Europa y se centraron en los estudiantes de una disciplina específica (Greaney et al., 2009, LaCaille et al., 2011) o antecedentes específicos (Nelson et al., 2009, Cluskey y Grobe 2009). Dado que la cultura anfitriona es una influencia importante en el comportamiento del consumo de alimentos, este estudio etnográfico proporciona una perspectiva malaya única sobre los patrones de consumo de alimentos de los estudiantes internacionales. El objetivo de esta investigación fue explorar etnográficamente el comportamiento y las influencias de la elección de alimentos en los estudiantes internacionales en universidades privadas alrededor de Subang Jaya, Malasia. La observación participante junto con entrevistas cualitativas semiestructuradas se llevaron a cabo con los encuestados.

Los diversos temas emergentes del comportamiento de consumo de alimentos de los turistas internacionales de educación a largo plazo incluyeron la neofilia alimentaria, la alimentación por estrés, la conveniencia y la salud y las influencias compuestas por el precio, los sitios de redes sociales, los amigos y el boca a boca. La diferencia de edad entre el investigador y otros estudiantes internacionales junto con las limitaciones de realizar entrevistas semiestructuradas fueron algunas de las principales limitaciones. Esta investigación puede ayudar a los formuladores de políticas a tomar decisiones informadas sobre el desarrollo sostenible y el marketing turístico para turistas similares a largo plazo. Puede ayudar a sensibilizar a la población local sobre los desafíos y problemas que enfrentan los estudiantes extranjeros en un nuevo país. Además, esto puede ayudar a la industria de alimentos y bebidas, así como a la sociedad, a comprender mejor cómo atender a los turistas extranjeros a largo plazo.


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Cómo citar

Dewan, M. (2021). Una investigación etnográfica hacia las influencias y el comportamiento en las elecciones alimentarias de los turistas a largo plazo en la Malasia urbana. Ara: Revista De Investigación En Turismo, 11(1), 37–55. https://doi.org/10.1344/ara.v11i1.33978