The sweet transformation. The Spanish biscuit industry in the second half of the 20tb century
DOI:
https://doi.org/10.1344/rhi.v0i19-20.19369Keywords:
Food Industry, Biscuit Industry, Industrial Policy, Food ConsumptionAbstract
This paper looks into the recent history of the Spanish biscuit industry. It aims at proving that the Civil War interrupted the technological change and the birth of the “big company” in the sector. On the other hand, the first Franco's Governments decided the location of the biscuit factories, not according to economic factors, but to strategical needs. As far as demand is concerned, the consumption of biscuits, a luxury good in post war times, was very small unti1 the sixties. However, in the last three decades, due, in part, to the competition of the foreign companies in the home market, the biscuit industry suffered radical changes which have made it one of the most competitive and dynamic branches of the Spanish food industry
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